Some traditions never go away. They just morph
I have a problem with hype. It's not new and it's not just with music. You see it with movies, gaming and more. The film industry does it best. They're brilliant - they sucker me every time.
I wind up really wanting to catch a movie, and then,
when I do, I often leave vaguely dissatisfied. Indie film makers with zero budgets must hate this.
Hey, this is entertainment, where there's a need to recoup investments made sometimes
on the back of risky emotive judgements. It gets vile
and slimy when vast sums are laid out to manipulate public taste. In general, shamefully, the media know this. But they play along.
